Seasonal type of domains… Any good?


I get asked this question pretty often by our members, so I figured I’d take some time to answer it in detail and provide some examples. Some seasonal domains or in other words specialty types of domains dealing with a product / service that is in demand only during a few weeks / month’sĀ  of the year are indeed worthy if you do your research… Lets take for example DogCostumes.net and FlowerSeeds.org.

Dog costumes are high in demand for about two month’s of the year, each and every year, September and October, because Halloween happens at the end of the month, every October 31st. So naturally, there is a lot of people searching for dog costumes during those 2 month’s. There is a 1000% – 2000% spike in interest.

Flower seeds are in demand year round but the season for planting them is from January to May or June so there is a lot more interest in this stuff, as it is a seasonal type of buy so there is almost a 400% – 500% peak in interest during the Spring season, each and every year.

We developed DogCostumes.net a few month’s ago. It already ranks at the top at Yahoo.com and has consistent traffic. It has only generated a few sales but as we get closer to Halloween, I am sure things will pick up and we will be able to make some decent $$$ as we will be actively promoting this affiliate based site.

FlowerSeeds.org was developed about two month’s ago and it has managed to rank at the top over at Yahoo.com for the root keywords as well as approximately 100 “long-tail” keywords which are very very targeted and valuable. It has generated some nice $$$ in commissions… There is at least 5 to 10 sales coming through each and every day.

Now flower seeds usually cost only a few bucks, and dog costumes are like $20 to $30 but little by little it always adds up. So does it really make sense acquiring season / specialty types of domains? Yes, sure it does… You just gotta have a clear plan ahead of time.

The flower seeds domain has already more than paid for itself (it cost under $100 and was acquired via NameJet, then developed in-house by us) for approximately $200 total.

The dog costumes domain will take a little longer to break even and then make a profit, but it was a good investment and we will make a lot of money once demand is there come August / September… Cost around $300 total to acquire it over at SnapNames and once again develop in-house.

So keep your eyes wide open… There are many good similar domain investment opportunities out there. Domains that are usually overlooked by others. You gotta learn how to recognize the potential and then capitalize. Good luck!

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