I schwartzed them co’s like crazy… Ok, not really ;)


So .CO domain registrations are avail for $25 – $30 a pop as of yesterday… A lot less than what .CM went for when they first became avail.

I didn’t spend a single dime on .CM domains because they were just too damn expensive at a few hundreds bucks a pop and a very very risky speculative investment. Now dot CO is a whole different story where it is a lot more affordable… At $25 per registration (thanks eNom) we gave it a go. I also like it even more than .CM because if you look at the keyboard, the “M” can be easily missed and instead you hit the space… Which is fine, because following that you hit enter.

Didn’t target any generic keyword domains because those are hopeless. Only went after potential traffic domains which can hopefully turn in a profit… Sure, most were typos, but whatever… When you are a “seasoned” professional, you can make these moves all day long and still sleep like a baby at night and not have to worry much.

Rick Schwartz registered 100+ domains containing the letters “BP” after the gulf oil spill disaster… Ok, so what ? No biggie… He is a seasoned pro and can risk as much as he wants all day long. He knows the consequences, and even if the worst was to happen… So it happens. He is well informed and can handle it.

Same here with the .CO rush… When we spent the $ we tried to take out as much risk as possible outta the equation when investing in these .CO domain typos. No, I won’t tell you exactly which ones we got or what we did as far as research goes but we had our game plan ready a  long long time ago. It wasn’t a “hey, lets register these domains for fun because I think they can make some money” ;)

So far, it’s been 24 hours and none of the domains are really performing as well as we had hoped… Nothing else positive to report other than a friendly warning: Don’t spend too much $$$ on these if you are not a seasoned pro because you will most likely get burned and there is nowhere to dump these at 50%, 25%  or even 5% of your initial cost.

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  • Seasoned professionals more than likely have a decent portfolio and can risk a bit. I think a new professional can risk a bit also maybe even with a .pro It sound and looks good and plenty of great names available. Throw in a couple of .biz and .co why the heck not. I was talking with a friend recently about SOHO and South Beach and we both remember at one time they where less traveled areas until someone decided to change that.

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